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Basics of marketing

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Basics of marketing

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Assessment

1. Marketing is the process by which companies create value for customers
Right Wrong
2. The value is not important to differentiate between one product and another or one company and another
Right Wrong
3. Current customers should always be satisfied
Right Wrong
4. The marketer can't read exactly what goes in a customer's head
Right Wrong
5. Everyone has similar personal traits and terms
Right Wrong


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